IWCF17 – How To Switch Communities & Pitch On Dragon’s Den

In today’s fireside chat, we sit down with Tom Hunt, TedxSpeaker, ‘Dragon’s Den’ contestant and founder of Virtual Valley. 

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In this episode, Tom and I discuss why entrepreneurship is about providing value first; why switching communities is sometimes needed to enact change; and the power of morning rituals.

Now, I always appreciate the entrepreneurial hustle. And Tom’s “cold email” outreach to me was impressive. It certainly caught my attention. I mean, just look at this:


And that’s why he’s here tonight to share with you lessons learned from his amazing experiences!

Here’s a teaser of just some of the things you’ll learn in today’s episode:

  1. How Tom got onto Dragon’s Den (a TV series that was around before Shark Tank) with a bizarre business idea
  2. Why changing environments or communities is the best thing you can do if you’re seeking change
  3. The morning rituals that keep Tom going day in and day out

So sit back, relax, and get ready for the show…

Show Notes

Career origins

Tom was a non-traditional entrepreneur. Didn’t start out as one. Studied chemistry.Went to work in management and consulting. As a joke, he sold female leggings for men (jeggings).

“Entrepreneurship is taking your resources from a lower level or productivity, to a higher level of productivity. When you do that, you help people. And if you have the right systems in place, you can receive ‘thank you’ notes in the form of money. Then you can exchange those thank you notes (money) into building more efficient and effective systems, to help more people.”


Because Tom didn’t come from a traditional entrepreneurial background, he found that he had to change from his old community, to a new one that would support his goals and dreams. This was hard and lonely at times.


Here’s a list of some of Tom’s favorite productivity tools:

  1. Asana – project management, personal to-do’s
  2. Slack – team comms (replacing email)
  3. Airmail – one desktop app that contains all email inboxes


Millionaire Fastlane by MJ DeMarco. 

Summary: Is the financial plan of mediocrity — a dream-stealing, soul-sucking dogma known as “The Slowlane” your plan for creating wealth? You know how it goes; it sounds a lil something like this:

“Go to school, get a good job, save 10% of your paycheck, buy a used car, cancel the movie channels, quit drinking expensive Starbucks mocha lattes, save and penny-pinch your life away, trust your life-savings to the stock market, and one day, when you are oh, say, 65 years old, you can retire rich.”

Demand the Fastlane, an alternative road-to-wealth; one that actually ignites dreams and creates millionaires young, not old. Change lanes and find your explosive wealth accelerator. Hit the Fastlane, crack the code to wealth, and find out how to live rich for a lifetime.


'Please stop following the map. Reward those who draw maps, not follow them.'~Seth Godin Click To Tweet


Blue marlinBlue marlin. Tom chose this because its the fastest fish in the sea.

A marlin is a fish that comes from the family of Istiophoridae.  It has a long body with a snout that resembles a spear and a long sturdy dorsal fin.    They are agile swimmers that reach the speed of approximately 110kph.

Marlin family also includes the Atlantic Blue marlin that can grow up to 5 m. in length and weighs at around 818 kg.  Marlins can be seen on a rare occasion on the house table, mostly only fine dine in restaurant are offering this authentic dish.

Ernest Hemmingway, a Nobel prize winner, wrote the novel The Old Man and the Sea, the story about an old fisherman and the marlin.  The story revolves around the struggle of the old man and the creature.

Click here to learn more about marlin symbolism (something we like sharing for each interview).


Click To Tweet


Tom’s Dragon’s Den video – the pitch that started it all. Him and a few friends pitch to the dragons for their male leggings idea. – the personal site of Tom Hunt – Tom’s new outsourcing business. Need something outsourced? Be sure to check it out!

Podcast – Tom’s podcast on iTunes titled 0-$4 Million: A Startup’s Bootstrapped Journey To A Seven-Figure Exit

2 Replies to “IWCF17 – How To Switch Communities & Pitch On Dragon’s Den”

  1. LEGEND!

    Thanks for having me on George, really enjoyed our conversation and think we produced a solid peice of content for your audience 🙂


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